We love hearing from our readers and invite you to join us for feedback and great conversation. Similar to typical CBA negotiations, WNBPA player-members working conditionsin this case, travel accommodationsrepresented a significant negotiating point. Food-service workers in four states are being required to pay for a food-safety training class every few years. The ratings didnt fall. A WNBA player sparked controversy on social media when she seemed to blame Black men for the league's low television ratings. statistic alerts) please log in with your personal account. Especially because the union managed to achieve this remarkable progress while represent[ing] everyone, every type of player. Zoomph data shows the WNBA has a fan base that is nearly two times more female than average, which could mean more purchasing power than more male-centered sports, a strong sign for advertising.. PDF "A Comparison of NBA and WNBA Player Salaries" The NBA generated $7.4 billion in 2016-17, according to Forbes, which is likely more than 100 times that of the WNBA. As OnLabor reported (see here and here ), the WNBPA negotiated a new collective bargaining agreement ("CBA") with the WNBA earlier this year. Unfortunately, though, because of COVID-19s impact on professional sportsincluding the WNBAthe WNBAs 2020 revenue goal could become virtually impossible to meet, which would make 2022 the earliest that WNBPA player-members could pocket a percentage of revenue on par with that of their male NBA counterparts. The 20th WNBA season tips off on May 14th. For some reason there is a disconnect between women and the act of consuming women's sports, particularly the WNBA. These athletes are showing kids around the world that basketball is a sport loved by all races and genders, and by putting in the work, they too can make it to the professional level. The WNBA recently hired a new president of operations this past February to address the issue at hand. Stiff said ESPN constantly strives for innovation in its coverage of the game. Women's basketball has steadily increased viewership year-over-year. Chart. Available: https://www.statista.com/statistics/1098381/national-basketball-association-interest-gender/, Level of interest in the National Basketball Association in the United States as of May 2022, by gender, Average franchise value in major U.S. sports leagues 2007-2020, Average franchise value of National Basketball Association teams 2001-2022, Total revenue of the National Basketball Association 2001-2022, Teams of the NBA ranked by revenue 2021/22, NBA league & teams sponsorship revenue 2010-2022, Average operating income of National Basketball Association teams 2001-2022, Operating income of National Basketball Association franchises in 2022, NBA Finals TV viewership in the U.S. 2000-2022, NBA Finals TV ratings in the U.S. 2002-2022, Average U.S. TV ratings of NBA Finals 2022, Average viewers of the NBA Finals in the U.S. 2022, Total attendance at National Basketball Association regular season games 2006-2022, NBA regular season home attendance by team 2021/22, Average per game attendance in the NBA from 2005-2022, NBA regular season average home attendance by team 2021/22, Construction costs of NBA stadiums/arenas built since 2000, Federal subsidy to NBA stadiums built since 2002, NBA interest level in the U.S. 2022, by ethnicity, National Basketball Association (NBA) interest levels worldwide 2021, NBA number of Facebook fans/Twitter followers 2012-2022, National Basketball Association salary cap 2012-2023, Minimum player salary per year in NBA 2017-2024, Average player expenses of National Basketball Association teams 2001-2022, Player expenses in the NBA by team in 2022, National Basketball Association highest-paid players in salaries & endorsements 2023, National Basketball Association all-time rebounding leaders 1946-2022, National Basketball Association all-time minutes leaders 1946-2022, Regular season attendance WNBA games 2022, NBA interest level in the U.S. 2022, by age, National Basketball Association all-time playoff scoring leaders 1946-2022, NBA lockout - opinions about players and owners, Top 10 most valuable NBA teams - brand value 2012, Opinion poll on which is the greatest NBA team of all time 2016, Beer prices at NBA games by team 20154/16 season, Average ticket price in the NBA by team 2015/16, NBA regular season ticketing revenue as share of total revenue 2010-2022, National Basketball Association: price of a hot dog at games by team 2015/16 season, Opinion poll on who is the greatest NBA player of all time 2016. But most diehard college basketball fans are just that -- college basketball fans. Why should #WNBA be subsidized by NBA/Owners? Maya s Olynyk (@RowdyMaya) April 1, 2021, I mean. Maya Moore (David Berding/Icon Sportswire via. While I get why they are focusing on inclusion and targeting this particular market, it's also very narrow minded. Last year, in a bold yet seemingly desperate move, the WNBA launched a marketing campaign that focused on LGBT fans, holding public events at lesbian clubs and pride parades. 2022 NBA Finals interest levels in the U.S. Average league-wide Fan Cost Index of the NBA 2022, Fan Cost Index of NBA teams 2015/16 season, NBA - venue and stadium renovation / construction costs 1989-2009, Franchise with the highest value in the NBA 2003-2022, Year-by-year spending on venue construction in the National Basketball Association 2005. Sure. WNBA Finals viewers 2022 | Statista Brittney Griner. Richard E. Lapchick directs the University of Central Florida's Institute for Diversity and Ethics in Sport. It's about women viewership, pure and simple. Despite being virtual - as opposed to broadcast live from Nike. How female athletes are pushing for a level playing field | CNN Gender Female Male 2012-2013 NBA Regular Season Source: Nielsen National TV Toolbox: Ratings Analysis, Regular Season 2012-2013, P2+, Live+SD. September 21, 2022. This problem could be solved if viewership for the WNBA increased and if longtime NBA fans start showing support for the WNBA as well. It's ironic that the WNBA, a female-centered league and organization, is hurting largely because of the lack of interest from its own gender. That's what they want in a basketball game. It's no secret that the WNBA has long struggled with viewership, especially in comparison to the NBA. Star athletes like Naomi Osaka and Serena. Clarendon, drafted 9th in the first round of the 2013 draft, serves on the WNBA's social justice council and became the first openly non-binary and transgender player in the WNBA. You could be getting the best stories in your inbox twice a day. RELATED: How Warriors changed offensive plan in win vs. Bulls Whenever a select group of people - gender, race, ethnicity, religion - is subjected to inequality, pointing it out to those with the power to generate change tends to be perceived as complaining. Copyright 2023. In 2021, the viewership of the women's final of the tennis U.S. Open outperformed the men's for the fifth time in just sevenyears. Los Angeles Sparks star Nneka Ogwumike, who is also president of the WNBA Players Association, has been outspoken about the need for a new outlook on women's health. Their Bosses Are Refusing to Bargain. different. The WNBA needs more women to watch in order to stay viable. The Seattle Storm vs. Chicago Sky game on Aug. 15, broadcast . When it comes down to it though, it's not about the product. pic.twitter.com/uz3nEoLNvk, Kylen Mills (@KylenMills) April 5, 2021. That was a 74% uptick from 2020's season . I've pitched sports stories to female publications before and they are just not interested. Lets take a look at a some of the differences between the two leagues. According to Sports Business Journal, NBA games broadcast on ESPN, ABC and TNT averaged only 1.4 million viewers. It was also up 3 percent from the 2019-20 season. While the shot clock in both the WNBA and the NBA are 24-seconds, the NBA plays 12-minute quarters as opposed to the 10-minute quarters played in the WNBA. Those conversations have to take place., atch Oregon basketball, Serrano recommends now. He woke up with a different thought. Think about it. Lets not continue to toss out this battle cryAnd if were specific in what were asking for, and who were asking for it from,, well then, let us see them publicly turn us down, Green said. WNBA regular season viewership up 49 percent compared to 2020 Are you interested in testing our business solutions? That's a staggering 13% decline from last season when the numbers were already slipping in a . How do Years of Eligibility Work in College Sports? The WNBA capped off its historic 25 th regular season by delivering its most-watched season since 2008 for its television partners - ABC, CBS, ESPN and ESPN2 viewership was up 51% over the 2020 season.And the 2021 WNBA Finals Game 2 was the most watched Game 2 since 2003, peaking with 1 million viewers.Game over! According to Forbes, "In 2021, viewership numbers dropped 12% to 331,000 average viewers but still yielded the second-largest viewership since the 2004 Draft (601,000 views)." The WNBA turned 25 this year and this is a positive sign for Cathy Engelbert's league to progress in the same direction. The 2021 WNBA regular season averaged 306,000 viewers, a 49 percent increase over the 2020 regular season and up 24 percent over 2019. Enjoy OnLabors fresh takes on the days labor news, right in your inbox. Moore thinks so. I wanted to post the second half of this interaction with @KerithBurke & Draymond. Others say the WNBA is on during the time of year when most people are doing summer-type things, instead of in the house watching sports. She and her wife, Russian Premier League teammate Marta Xargay Casademont, welcomed daughter, Ruby, via surrogate on Aug. 9. It's not the right audience, they say. It's women. Ticket prices for the NBA average around $90 per ticket while the WNBA tickets cost around $18 on average. Watch Draymond Greens comments embedded below and form your own conclusions: Thanks to those who've taken an interest in this issue. All this attention rolled into a WNBA Draft which saw its ratings rise by 25 percent, according to Carol Stiff, vice president ofESPN Programming & Acquisitions. It's not a coincidence that tennis legends Serena Williams, Maria Sharapova, and Li Na are among the . The NBA's total revenue in 2017 was about $8.76 billion and $4.3 billion of it went to its players; The WNBA's total revenue in 2017 was about $60 million and $20 million of it went to its . Show publisher information Get full access to all features within our Business Solutions. It is a victory for the country because, in one fell swoop, [t]he [C]ourt granted vital protections to LGBTQ people in every state . And that, you see, is the real issue. Womens hands tend to be smaller than the mens equivalent, so having the ball size slightly smaller allows for better grip with smaller hands. WNBA players work just as hard as their male counterparts, receive a fraction of the attention and get paid far less. BizPacReview |, Petty heffa: The Views Ana Navarro skewered for cracking on Marjorie Taylor Greenes appearance, Womens college volleyball game features incredible rally complete with diving, table-crashing safe, Wild brawl breaks out at Fitness Connection gym, takes deciding turn when woman enters picture, Russell Brand crushes MSNBC to network analysts face: Propagandist nut-crackery, Avalanche risk forces authorities to close Mt. But I've encountered women who actually play basketball and played in college, and they are "meh" about the WNBA. For example, according to the WNBA (WNBA League Overview, 2009), 58% of their fans are female, 27%, 31%, 26% are from the age groups of 12-17, 18-34, and 35-54 respectively, and basketball participants are more likely to watch and attend WNBA games. He thought about it. Cut em free & see what happens. Various researchers have challenged the gender pay gap as advanced by the left from Joe Biden on down. Pay disparity between NBA, WNBA is a numbers game 2022 NBA Finals preferred winners in the U.S. National Basketball Association: price for a soft drink at games by team 2015/16, Franchise with the lowest value in the NBA 2003-2022, Average ticket price National Basketball Association (NBA) 2015/16, Find your information in our database containing over 20,000 reports. *Note: The author calculated some of these figures based on available information. As a Premium user you get access to the detailed source references and background information about this statistic. Which was a drop of 16% on the previous year. WNBA Viewership & Ratings Growth 2021 - Queen Ballers Club Im a very tiny part of a bigger thing, he said. TheNew York Times best-selling authorand super writer forThe Ringerwasnt covering the game, but he knew the backstory.
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