Family relationships are some of the most important and influential relationships in which people are involved. (4 Hours). Topics include problem definition, secondary research, exploratory research, experimental design, questionnaire design, sampling and recruitment, and data analysis and visualization. Considers how the theories and techniques of argumentation can be used to understand and promote differing points of view, explore ideas and alternatives, and convince others of the need to change or act. Sex, Relationships, and Communication. Seeks to train students in effective civic engagement by studying legal argumentation, while preparing students for careers in which persuasive skills are critical to success. Creating Customer Value through Artificial Intelligence. Crisis Communication and Image Management. Offers an in-depth look at how persuasive health campaigns are designed and executed. Northeastern University 360 Huntington Ave Boston, Massachusetts 02115. Emphasizes the production and successful interaction with electronic and traditional supportive media. (4 Hours). Attribute(s): NUpath Ethical Reasoning, NUpath Interpreting Culture, COMM1412. B2B and Strategic Sales. Attribute(s): NUpath Ethical Reasoning, NUpath Formal/Quant Reasoning, NUpath Writing Intensive. Marketing and Selling Innovation. Covers the major theories about the role of communication in U.S. politics, public opinion, and public policy. Contemporary Rhetorical Theory. (4 Hours). The PDF will include all information unique to this page. 617.373.8900 (3 Hours). Offers students sound introduction to the psychological and behavioral theories of entertainment media with the goal of implementing these theories to the future design and evaluation of games for change. Culminates in a final project, in which small groups of students complete an episodic show that will be judged by a panel of professional television writers. MKTG6222. Marketing and Society. (4 Hours). Examines the producers role in story conceptualization, budget planning, preproduction, and marketing. COMM3530. Attribute(s): NUpath Difference/Diversity, NUpath Societies/Institutions, COMM2304. Northeastern's signature experience-powered learning model has been at the heart of the university for more than a century. Prerequisite(s): (MKTG6200 with a minimum grade of C- or MKTG 6208 with a minimum grade of C- or MKTG6318 with a minimum grade of C- ); (MGSC6200 with a minimum grade of C- or MGSC 6207 with a minimum grade of C- ), MKTG6212. International Marketing. Faculty at Husky Communication | Northeastern University (4 Hours). Topics include the evolution of organizational communication, communication networks, information management, and communication climate. (4 Hours). This practice-oriented course focuses on active skill building and tool development that is quickly and directly applicable to students future careers. Also examines changing marketing practices and roles for businesses as firms and institutions become more socially responsible and ethically aware. COMM3330. MKTG6226. (3 Hours) Introduces psychological, sociological, and communication theories as they apply to organizational life. Northeastern Illinois University appoints Christopher Childers its Northeastern University. Addresses the changes in editing practices through digitization and offers students advanced training in nonlinear editing utilizing Avid Media Composer. Offers an advanced course in defining and managing an organizations product-market strategy. Exposes students to basic social science concepts and research designs and the fundamentals of conducting and analyzing research using surveys, experiments, and content analyses. 2022-2023 Northeastern University Communication Research Methods. Friday, March 24, 20237:00 pm10:00 pmINV 019 - Immersive Media Lab. (4 Hours). Speak with your advisor to determine a plan that works for you. Marketing in Asia. Marketing and Communications Additional Information Northeastern University is an equal opportunity employer, seeking to recruit and support a broadly diverse community of faculty and staff. Examines why people are essential to success, why expectations are important to consumers, and how physical and virtual environments influence delivery of value to customers. . Customer Value and the Enterprise. Attribute(s): NUpath Capstone Experience, NUpath Interpreting Culture, COMM4605. Examines the changing and complex definition of family, and explores family interaction from a variety of theoretical perspectives. MKTG4993. Gaining Customer Insight. The Associate Director of Marketing and Communications works closely with other units in the Chancellor's Office and throughout the university, such as External Affairs and Enrollment Management . Offers students an opportunity to learn how to develop marketing dashboards, through which marketing productivity and profits can be assessed and evaluated. Through case study assessments and hands-on exercises, explores the process of marketing video techniques from designing, building, and executing marketing ideas to evaluating effectiveness and exploring online corporate identities. Singles today have no shortage of options when it comes to ways to find a date. Investigates the role of the producer in the production of content for traditional and new media venues. Attribute(s): NUpath Difference/Diversity, NUpath Writing Intensive, COMM3306. International Communication Abroad. About the Opportunity. COMM3750. Communication Ethics. Opens New Window Environmental Issues, Communication, and Media. (4 Hours). (4 Hours). Prerequisite(s): COMM1101 with a minimum grade of D-, COMM4993. Marketing Technology Management. The College Success Manager plans marketing strategy and tactics, collaborates with partners across the university, consults data, and navigates departmental and university processes. Uses social and digital media to examine questions about contemporary topics and the histories that contribute to them. Driving Marketing Performance: Measure, Analyze, Profit. Contact Us | CAMD Northeastern University Online - Northeastern College Of Professional Studies Focuses on marketing analysis and planning. About the D'Amore-McKim School of Business: Founded in 1922, the D'Amore-McKim School of Business at Northeastern University prepares the leaders that the times demand. Applies practical skills relative to theories about collaboration and cultural production and engagement with and analyses of online cultures. Analyzes the impact of cultural, social, political, and economic factors on marketing strategies. (4 Hours). | Examines business issues associated with the entertainment industry. Introduces students to the multifaceted responsibilities of a brand manager, including understanding market trends and the competitive landscape; developing the brand story; conducting and analyzing consumer research to identify brand opportunities; creating and maintaining a brand budget; establishing and implementing cross-platform brand communication strategy; measuring brand performance; and executing marketing and advertising campaigns. Offers an overview of the concepts, methods, tools, and ethics of communication research. Offers students an opportunity to study landmark cases and trials, critically test their reasoning, present talks on the fundamental principles of the rule of law, and deliver accusations and defenses in some of the landmark cases of the international criminal tribunals. (4 Hours). Intended for students interested in a sales career as well as future product managers who must rely on the sales force to introduce new products and promotions. Northeastern University Assistant Director Of Marketing And Explains the process of generating feasible, interesting, and managerially relevant research ideas. Brand Marketing & Strategy Nicole Dierks morryn@uw.edu 206-685-0284. Tons of great salary information on Indeed.com Marketing & Communications Resources - School of Public Policy and ; Demolition of interior partitions throughout creating open floor plan with reception area, large collaborative work and meeting spaces and private offices and conference rooms. 617.373.2000 Uses pressing contemporary controversies, rich historical examples, and broader theoretical texts to examine the collision of privacy and other important values, including free speech, transparency and accountability, efficiency, and security. Organizational Communication. Students meet weekly with the course instructors for skill-building sessions and lab meetings. Digital Editing for TV. MKTG4220. Special Topics in Communication Studies. According to the American Marketing Association, marketing is "an organizational function and a set of processes for creating, communicating and delivering value to customers, and for managing customer relationships in a way that benefits the organization and its stakeholders." Uses readings and in-class activities to consider how values and principles that have historically been deemed important apply to the world of new information and communication technologies. Examines the impact of technology on the marketing of goods and services. COMM2300. Creating and Sustaining Customer Markets. BS in Business Administration and Communication Studies As hip-hop turns 50, Murray Forman reconsiders the meaning of OG, MLB voice and CAMD alum Don Orsillo on the communication classes and Red Sox co-op that started his sports broadcasting career, Some surprises and room for improvement in this year's Golden Globe nominations, says Communication Studies professor, Speaker Cory Doctorow discusses Ticketmaster, Taylor Swift, and Big Tech's hold on all of us, Theoretical Analysis of State-Wide Opioid Campaign. Northeastern University Associate Director - Marketing & Communications Tons of great salary information on Indeed.com Develops skills in public communication. (3 Hours). (3 Hours). COMM1101. Marketing research helps businesses know their customers and aids in business decision making. Succeeding in the Platform Economy. (1-4 Hours). Surveys the field of communication studies. Focuses on how communication shapes perceptions and positions of social identity categories and how individuals and groups resist and transform identity and promote inclusion through communication. Communication and Inclusion. Northeastern University is a private institution that was founded in 1898. Boston, MA. Covers why people are essential to success, why expectations are important to consumers, and how physical and virtual environments influence delivery of value to customers. 360 Huntington Ave., Boston, Massachusetts 02115 Reviews contemporary issues and concerns. (4 Hours). (4 Hours). Marketing Research. (3 Hours). (3 Hours). Emphasizes analysis of customer needs and company and competitor capabilities. Dean's Research Fellows. The number of full-time new students at Northeastern last fall jumped to 516, and the university plans to expand the curriculum, with a nursing major and a doctorate program under development. Reporting to the Senior Director of Communications, Marketing, and Digital Strategy, the Communications Specialist is a member of the DMSB Communications team. Presents the principles, history, and methods of public relations; processes of influencing public opinion; responsibilities of the public relations practitioner; and analyses of public relations programs. May be repeated once. (4 Hours). | Designed to help students become knowledgeable consumers and limited producers of communication research. (1-4 Hours). Provides an overview of the new-product-development process, with an emphasis on customer involvement in this process. (4 Hours). Combines the process of filmmaking with exploring Britains multicultural society, offering students an opportunity to obtain firsthand experience to develop a deeper, more complex understanding of the culture, particularly as it is evident in London. Through lectures and case studies, introduces students to financing contracts, intellectual property issues, licensing, product placement, marketing and publicity, ratings, the impact of piracy, understanding and leveraging new technologies, and distribution. The chart below is just one example of a four year plan at CAMD. International Village Marketing And Communications | Acella 617.373.5445 [email protected] Thomas Michael. Attribute(s): NUpath Difference/Diversity, COMM2135. Exposes students to the elements and terminology of studio production using multiple cameras, live switching, audio mixing, and studio lighting. Dan Mabery | Vice President for University Relations. New Product Development. MKTG6210. Free Speech in Cyberspace. Requires each team to develop a formal business plan that includes a market analysis, a budget, and a marketing plan. Youth and Communication Technology. (4 Hours). Provides an overview of the new-product-development process, with an emphasis on customer involvement in this process. Analyzes the AI strategies implemented or attempted by these companies to understand drivers of success and identify future opportunities. Offers students an opportunity to learn how platforms change the way firms and consumers transact; identify customer groups whose affiliation with the platform is most valuable; understand the dynamics and limitations of platform-based network effects; design competitive platform-based marketing strategies; and develop plans for turning products and services into sustainable customer-centric platforms. COMM3230. Introduces students to the lens of performance studies, the world of sports, and the intersection of the two in the field of communication studies. Boston, MA 02115 Critical Creative Practice. COMM2304 and WMNS2304 are cross-listed. We deliver a curriculum that combines knowledge in technology and data analytics with uniquely human . Carl Zangerl is the Faculty Director for Graduate Communication and Human Resources Management programs and the Lead Faculty for the Master of Science in Corporate and Organizational Communication. Dean's Distinguished Lecture Series. Communication and Gender. (4 Hours). Discusses outing, media representations, queer identity development, and the HIV/AIDS epidemic. Prerequisite(s): (CS2500 with a minimum grade of D- or DS2000 with a minimum grade of D- or MKTG 2601 with a minimum grade of D- ); MKTG2602 with a minimum grade of D-, MKTG3501. Marketing stimulates different electronic word-of-mouth content to drive online and offline performanceKoen Pauwels, Zeynep Aksehirli, Lackman, A.International Journal of Research in Marketing2016, Demonstrating the Value of MarketingHanssens, D. M., Koen PauwelsJournal of Marketing2016, The effectiveness of different forms of online advertising for purchase conversion in a multiple-channel attribution frameworkde Haan, E., Wiesel, T., Koen PauwelsInternational Journal of Research in Marketing2016, No Comment?! Minimum of 3-5 years of professional experience in communications, marketing, or journalism. The Baccalaureate, Master's and Doctor of Nursing Practice programs at Northeastern University School of Nursing are accredited by the Commission on Collegiate Nursing Education, 655 K Street, NW, Suite 750, Washington, DC 20001, 202-887-6791 Overview Admission requirements Curriculum Scholarly project FAQs CONTACT INFORMATION Offers an in-depth look at how persuasive health campaigns are designed and executed. Offers analytic insight on methods people use to communicate different types of social action through body language. COMM2655. Digital Communication and Media - Bachelor's Degree Completion COMM2700. Focuses on the challenges and decisions new-product managers face as they take ideas through the new-product-development process. Studies the full range of things people do, such as making requests, blaming others, apologizing, complaining, etc. Co- op/ Experiential Education in Social Sciences and Humanities (EESH) Commerce and Economic Development - CPS (CED) Communication Studies (COMM) Communication Studies - CPS (CMN) Communication Studies - CPS Specialty (CMMN) Computer Engineering Technology - CPS (CET) Computer Science (CS) Computer Systems Engineering (CSYE) Focuses on research opportunities arising from applications of new algorithms and technologies to generate consumer insights and automate product recommendations; improve privacy-preserving personalization; understand the increasingly complex advertising landscape and smart devices ecosystem; capture and analyze large unstructured data such as biomarkers, geolocation, networks, video, voice, and text in order to improve consumer experiences. Focuses on developing student skill in analyzing the customer and business environment and using that analysis to build an effective marketing strategy. COMM2750. (4 Hours). Further internship details are available in the department office. Offers students an opportunity to better understand our society and enhance an ethical mind-set, while highlighting the ways marketers can contribute to societal well-being. Offers a broad overview of marketing technology applications across multiple industries and touchpoints. Explores various topics as they relate to health communication including interpersonal aspects, cultural issues, and political complexities of health. If you have any issues please let us know. New Product Development. (1-4 Hours). Studies the opportunities and challenges associated with the increasing globalization of Indian and Asian markets. Consultation Skills. Attribute(s): NUpath Interpreting Culture, NUpath Societies/Institutions, COMM1331. Communication Studies (COMM) < Northeastern University Incorporating the case method, research into the latest communication trends, interactive learning formats, and experiential learning opportunities, this program addresses complex communication challengesproviding students with a distinct advantage in today's competitive marketplace. Introduces how to measure, analyze, and evaluate the profit impact of marketing actions (MAP) by bringing together marketing, strategy, and finance. Emphasizes real-world consumer data and applications using R. Offers students an opportunity to learn a wide variety of foundational data-driven inference methods and progress to more advanced coursework delving into analyzing and understanding complex behavioral data. MKTG4720. Having conversations with others is among the things that humans do most. (4 Hours). People. He will start on Aug. 29 and will report directly to President Gloria J. Gibson, as well as sit on the President's Cabinet. (4 Hours). Topics covered include blasphemy, commercial speech, copyright, defamation, fighting words, free press/fair trial, hate speech, heresy, incitement, obscenity, political speech, pornography, prior restraint, public forums, special settings (such as schools, prisons, and the military), symbolic speech, threats, and time-place-manner restrictions. COMM2991. Much of our communication is nonverbal, as it is through our body language that we initiate new relationships (both personal and professional) and communicate anger, frustration, happiness, and grief. May be repeated without limit. Contact the Division of Marketing and Communications | NEIU Presents a variety of methods for interview preparation. (4 Hours). Attribute(s): NUpath Difference/Diversity, NUpath Ethical Reasoning. Opens New Window Focuses on the Internet and the World Wide Web. Introduces the principles and skills of effective argument. 2022-2023 Northeastern University Associate Dean for Administration and Finance. COMM3912. Does not require coding or algorithm development. Northeastern University (Boston, Mass.).. Marketing and Communications (4 Hours). Focuses on active skill building and tool development in a practice-oriented approach that is quickly and directly applicable to students future careers. Every proposal requires a detailed outline of the objectives and plan of study and must be accompanied by a supporting statement from the supervising faculty member under whose direction the study takes place. Drawing on examples from domestic and international sports promotional campaigns and academic literature, explores the promotion of sports at the professional, collegiate, and special event level. Properly collecting and utilizing data from inside and outside the organization is necessary to support this process. Integrates students experiences in cooperative education with classroom concepts and theories. COMM4970. Television Field Production. Home | Northeastern Illinois University (4 Hours). Emphasizes the analysis of rhetorical texts but adds to it the contemporary dimensions of sound and images. After having a top advertising program, we foresaw a shift in marketing communications and founded the IMC degree in the early 1990s. The PDF will include all information unique to this page. (3 Hours). (4 Hours). Emphasizes predicting consumer behavior, developing points of difference and parity, calibrating the different elements of the market offering, and going to market with clear performance indicators. We empower individuals to become socially responsible global citizens by creating and sustaining a culture of learning and discovery. Prerequisite(s): ENGW1111 with a minimum grade of C or ENGW1102 with a minimum grade of C or ENGL 1111 with a minimum grade of C or ENGL 1101 with a minimum grade of C, COMM4535. COMM6304. Media Relations Victor Balta balta@uw.edu 206-543-2580. Explores consumer-based perspectives to highlight potential biases and discrimination arising in the platform economy, and considers various approaches for establishing fair and appropriate regulations and policies to mitigate such issues. Focuses on the consumer as the key element of marketing strategy and application. . Emergency Information Political Communication. Focuses on the environment and the modifications of marketing concepts and practices necessitated by environmental differences. Opens New Window. Offers elective credit for courses taken at other academic institutions. Prerequisite(s): (MKTG2201 with a minimum grade of D- or MKTG2202 with a minimum grade of D- or MKTG2209 with a minimum grade of D- ); (MGSC 1201 with a minimum grade of D- or MGSC2301 with a minimum grade of D- or MATH2280 with a minimum grade of D- or ECON2350 with a minimum grade of D- or MATH3081 with a minimum grade of D- or POLS2400 with a minimum grade of D- or IS3500 with a minimum grade of D- or PSYC2320 with a minimum grade of D- or PHTH2210 with a minimum grade of D- ), MKTG3402. Students visit the two key locations connected to human rights communication: The Hague (home of the International Criminal Court and the International Criminal Tribunal for the former Yugoslavia) and Brussels (the unofficial European capital). COMM1255. Explores demographic, lifestyle, social, and cultural trends and their impact on consumer attitudes, motivations, and behavior. (4 Hours). Homepage - Northeastern University External Affairs Our curriculum is organized around three types of experiences: core courses, concentration electives, and a final, hands-on project. Prerequisite(s): (ENGL 1111 with a minimum grade of C or ENGW1111 with a minimum grade of C or ENGL 1102 with a minimum grade of C or ENGW1102 with a minimum grade of C ); (COMM1210 with a minimum grade of D- or COMM1225 with a minimum grade of D- or COMM1231 with a minimum grade of D- or COMM1255 with a minimum grade of D- or COMM 1310 with a minimum grade of D- or COMM1331 with a minimum grade of D- or COMM1412 with a minimum grade of D- ), COMM3414. Explores how our lives and identities are performed in space and time, while applying those same concepts to athletes and athletic competition. )Stephen, A. T., Yakov BartStukent2017. A copy of the final report prepared by the student is presented to the appropriate Independent Studies Committee. COMM2625. Designed to improve students' critical understanding of the visual, in its various forms, for communication. Discusses how to deliver this strategy through the development of an intergrated marketing program covering product offerings, pricing, promotion, and distribution. Customer Performance Modeling. Sports Broadcasting. Designed to assist students in developing advanced public speaking and presentational skills for professional and leadership positions. Topics include how to translate product features into buyer benefits, how to handle customer objections, and how to close sales and deals. Global and Intercultural Communication. Focuses on developing a creative advertising strategy and brand plan that aligns with a companys overall marketing objectives. Maria Elena Villar, PhD Chair 617.373.5517 commstudies@northeastern.edu The Department of Communication Studies is committed to providing students with both the communication skills and the understanding of the communication process required to thrive in a complex and changing society. Covers digital communications history, technical basis (protocol and the Web ), communicative effects, commercial applications, culture, and societal interactions.
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